Quality. Innovation. Inspiration.


how we can help you

Inspiring products

We offer a collection of tried and tested products all in one place, so you can buy with confidence and ease. With decades of animal experience, you can be assured that our range is both functional and excellent value for money.   

Unique approach
We truly care about animal welfare and helping our customers support the lives of their much loved pets.
Real life results

We research every blog we write to give you the most inspiring & modern news & advice. We aim to help you get real life results with the training, care and enrichment of your pets. Got a problem? We can help!

this is our recipe for success

  • Qualified, experienced and free advice.
  • High quality, functional products that serve a purpose or solve a problem.
  • We strive for excellence in animal welfare and customer support.

our product portfolio

dog training
dog enrichment
dog chews
herbs for horses

don't miss out on our special offers!


Join us so you can get special notice of our awesome discounts!

A range of offers throughout the year.



Natalie Bucklar 


Natalie has a BSc (Hons) and an MSc in Equine Science. During her career she has produced research for Team GB at Olympic level, lectured to degree standard and written many articles for magazines & newspapers. With a passion for animal behaviour & welfare, Natalie has trained horses & horse people for over 25 years. She has been part of the support team for elite competitors at Badminton Horse Trials, the Royal International Horse Show and Horse Of The Year Show. Following owning a saddlery shop for 10 years, Natalie started the first ethical, force-free riding school in the UK which ran for 9 successful years before the horses were ready for a quieter life. She holds a qualification in Canine Concept Training and continues to study Canine Behaviour & Ethical Training. Over the years Natalie has been guardian to numerous pets and has lived with dogs since the age of 5, she currently shares her home with horses, dogs, pet goats, sheep and guinea pigs. 

the latest pawsitive thinking blogs coming soon....

How To Deal With Puppy Biting

It Hurts! On top of the sleepless nights it's one of the hardest parts of looking after a puppy. We'll show you how to humanely stop biting for good, with no harsh, forceful methods.

Coming Soon...

Teaching Children to ride

Are you looking for an alternative to the going around in circles, kicking, pulling and hitting approach?

We'll give you loads of ideas for teaching children about ponies- no whips required!

Coming Soon...

bored dog?

Ideas for canine enrichment that can alleviate boredom, promote calmness and help you give your dog fun, engaging activities to occupy their minds. 

Coming Soon...


we're not snoozing ...

We're busy researching and sourcing products before we launch with an exciting portfolio of ideas. Please join us on social media to keep in touch and hear about our progress. Or why not hit the button below to join our mailing list? We promise we won't bombard you but we will let you know when we are open and we'll also let you in on some exclusive special offers.